At Superior Roofing, we’ve always believed that a roof is more than shingles and nails. It’s safety, dignity, and a sense of home—especially when life is hard. Recently, that belief turned into action when our team surprised Alicia Smith, a single mother from Carl Junction, with a completely free roof replacement.
This wasn’t a marketing stunt. Our free roof replacement was a response to real stories, real struggle, and a real family trying to hold things together. More than 750 testimonials came in from the community, sharing about neighbors who were quietly living with leaks, tarps, and stress every time it rained. Alicia’s daughters wrote in, sent photos of themselves trying to patch the roof over and over, and showed us a family doing everything they could with what they had. That honesty hit home for us.
The Same Quality We’d Want for Our Own Families
When we chose Alicia’s family, we made a decision early: if we were going to do this, we were going to do it right. The materials and craftsmanship matched the high standards we use in our paid installations—no cheaper products, no “good enough for free” shortcuts.
Our crews showed up with the same mindset they take to every job: protect the home, do clean, careful work, and leave the roof better than they found it. The only difference this time was that Alicia didn’t see a bill at the end of the project.
For us, that matters. Cutting corners would have sent the opposite message of what we believe: that families who are struggling still deserve safe, long-lasting roofs, not band-aid fixes.
Why We’re Committed to Community-First Roofing
We live and work in the Four States area too. Our kids go to the same schools, we shop at the same stores, we drive the same streets in heavy rain and summer heat. When we say our success is “behind our community,” it’s not a slogan—it’s our reality.
Giving away a roof doesn’t magically fix everything for a family. But it does remove one huge worry. No more waking up at night to check for leaks. No more asking, “Can we afford a repair this month?” Instead, that energy can go toward kids, work, and everyday life.
We see this program as part of a long-term commitment, not a one-time feel-good moment. That’s why we’re planning to expand the giveaway in future years, adding more roof giveaways as our resources allow.
How Homeowners and Neighbors Can Get Involved
If you’re a homeowner, here’s how you can turn this story into action:
- Pay attention to the people around you. If you know someone quietly living under a failing roof, remember that their story matters.
- Share nominations when we open our giveaway. Those 750+ testimonials helped us find Alicia—and they’ll help us find the next family who needs help most.
- Ask harder questions when you hire a contractor. Are they invested in this community? Do they show up when there’s nothing in it for them? Your choices support the kind of businesses you want in Joplin and the surrounding towns.
And if you’re the one struggling with your roof right now, we want you to hear this: you’re not alone, and you’re not a burden. Whether it’s through our giveaway program or a conversation about options and budget, we’re here to treat you like a neighbor, not a number.
At Superior Roofing, we put roofs over houses—but more than that, we stand behind the people who live under them. If you have a story to share, or know a family who needs a break, reach out. Together, we can make sure more of our neighbors sleep a little easier when the next storm rolls in.
For Our Community
Carlos, Evan, & Kohl
